SAME VIDEOS.2 BILLIONMORE PEOPLE.
MSN Distribution puts the videos you have already made in front of the audience that browses MSN.com, Microsoft Start, Bing, Edge and Copilot every month — monetised from the day your channel opens.
- MSN.comMicrosoft's global news and video front page.500Mmonthly users
- Microsoft StartThe personalised content feed built into Windows.1.4Bmonthly users
- BingSearch results and content recommendations.700Mmonthly users
- EdgeThe new-tab feed inside Microsoft's browser.330Mmonthly users
- CopilotDiscovery inside Microsoft's AI assistant.100Mmonthly users
Your archive earns again
The videos already sitting in your library start producing income on a brand new network. Nothing new to film, nothing to change about how you post.
Revenue from day one
Ads run in and around your videos the moment your channel goes live. No minimum thresholds, no waiting period.
We do the work
Onboarding, uploads, metadata, thumbnails, channel management and optimisation are all handled on our side. No fees and no posting quotas for you.
Far less competition
Creators cannot publish to MSN directly. Everything runs through approved partners, so your videos sit beside a fraction of the competition you face elsewhere.
YOU CAN'T SIGN UP FOR MSN. WE CAN PUT YOU THERE.
Microsoft does not run an open application process for the MSN Partner Program. Creators cannot publish to MSN, Microsoft Start or Bing themselves — every channel is submitted, reviewed and approved through an approved Microsoft publishing partner. That gatekeeping is exactly why the inventory pays so well and why so few creators ever get in.
Through an approved partner — that's us
Viral Audience operates as an approved Microsoft publishing partner. We hold the distribution rights, the channel manager and the direct line to the MSN content team. Your catalogue rides our partner account — no waiting for an invitation that never comes, no guesswork about what Microsoft wants.
- ✦ Approved partner status, already in place
- ✦ Direct channel pitch to Microsoft
- ✦ Monetisation switched on from day one
The review is real — so we filter first
Microsoft approves channels one by one, looking at content quality, upload history and catalogue consistency. Not every creator makes it through — which is why we review your library before anything is submitted. If it is not ready, we tell you exactly what to fix instead of burning your one shot.
- ✦ Honest fit check before any submission
- ✦ Consistent publishing history helps
- ✦ Family-safe, brand-safe content only
The short version: there is no signup page, no self-serve dashboard and no second attempt after a rejected pitch. Apply below, and if your content is a fit we take it from there.
Send us your channel. We review the catalogue and tell you straight whether it is a fit.
One short distribution agreement. That is the last thing we need from you.
We submit your channel to Microsoft for review and approval.
Your page goes live, monetised from the first upload.
We tune titles, thumbnails and scheduling every month and pay out on a fixed cycle.